It is rather unfortunate that many people are unaware what their personal SEO says about them. Try to Google your name to find out the results. Please remember that people may be searching your name all the time – even if you are not a celebrity.
Consumers search for doctors, lawyers, auditors, businessmen and other service providers – some people get Googled several times a day.
If your business predominantly revolves around you, then your personal SEO becomes a big part of your personal brand. Managing your personal search results is the first step in your personal reputation management.
Depending on the results of your personal search, you may wish to take control over the search results.For one thing, you may want to improve the ranking for positive search results and listings. You may also want to simultaneously push down the ranking of any negative search results.
Taking control of search results for our name can be daunting – more so, if you a have a common name. Besides, search results for personal names are generally a mix of social media accounts and profile pages.
Please know that social media sites rank high because they are credible to Google and the profile page has a unique, rankable URL. By creating appropriate profiles on the social networks, you can successfully manage page one in Google for your name.
If you are trying to push some negative comments off to lower pages of Google results, you can create profile pages on a maximum number of social media channels, even if you are not active in all of them. This is a known way to push down the negative comments and control likely damage to your personal reputation.
You are not required to spend hours and days in any new social network. Just complete your profile and take part sporadically.
Please remember that your profile on Google+ actually determines the snippet in Google search results. Your LinkedIn profile must be as exhaustive as possible as this profile ranks high in search results. Twitter profiles also rank very high, as long as you use your real name and not a pseudonym. Even if you rarely tweet, complete the profile. Needless to say, Facebook profiles often rank high in search results.