Pinterest has registered tremendous growth since its inception and today boasts of more than 72 million users. Many leading brands already have a Pinterest account. In fact, Pinterest has become a very rewarding platform for businesses looking to boost sales as also connect with potential customers.
Here are 5 important Pinterest tools to power up your Pinterest marketing. Some of the tools are free, while others have different paid packages and you can opt for them if you wish to enjoy more advanced features.
- Pin Groupie – Group boards are indeed a remarkable way of getting your pins out there, and enhancing traffic to your website. Pinterest unfortunately did not provide till recently a search facility specifically for group boards. Now you will be pleased to know, there is a great little site out known as PinGroupie which takes all the irritants out of locating those elusive group boards. You can search by category, and also view the board description directly on the website. This is ideal to determine if the board is a good fit for your business.
- Tailwind – Pinterest now has analytics features on its business accounts, though they are quite basic. To get a clearer idea whether your content is achieving results, and whether you need to alter your marketing strategy, you really need a too like Talwind. This tool provides very exhaustive analytics data for Pinterest. This app has many features including identifying your most popular pins, discovering influential followers, your engagement score etc.
- Picmonkey – Pinterest works wonders for images and picmonkey is one of the best free image creation tools available to you. You can enhance the impact of your business on Pinterest, by really focusing on creating great attention-grabbing images. You can explore creative ways to convert not only your product images, but even reviews, case studies and guides into remarkable visual content.
- ShareAsImage (formerly Pin A Quote) – ShareAsImage is an extraordinary tool that enables you to create picture quotes on the fly from any webpage including your own. Please know that image quotes are hugely popular across social media and they tend to go viral on Pinterest. Thus, they are worth adding to your Pinterest marketing. The free version of this tool is far too basic so it’s worth upgrading to Pro that is quite affordable.
- WooBox Pinterest Tab – One of the highly rewarding ways to increase your followers on Pinterest is by tapping into your existing community. Presently Pinterest permits you to connect your account with your Facebook personal profile but not your business fan page. But there are ways to overcome this limitation. The simple solution is to install a Pinterest tab for your Facebook fan page. This will allow your fans to view your Pinterest boards directly from your fan page. There are several other important Pinterest tools to power up your Pinterest marketing such as – Pinalerts, Pinwoot, Postris (formerly Repinly), Wisestamp, Pinvolve, Piqora (formerly Pinfluencer),ViralTag (formerly Pingraphy) etc.